Case 4 Did Janet Jackson's Wardrobe Malfunction Help GoDaddy.com's Success?

First of all ,Jackson and Timberlake performed a medley of Jackson's songs "All for You" and "Rhythm Nation" and Timberlake's song "Rock Your Body"during the halftime show.

Although, the incident was not caused by the hundreds of millions of audience and apologizing from Timberlake, Jackson, NFL, CBS, and MTV for their mistake, which swore no previous knowledge is called. "Wardrobe malfunction" could lead to speculation over how Damita Jo - upcoming album. This is the first time in three years - but it has been the contention that Jackson's tragic and it's also a bit of free advertising. Push for a national debate on public indecency.

However, GoDaddy.com was almost unheard of six years ago. Then it ran the most talked-about ad of Super Bowl XXXIX is a spoof of Janet Jackson's "wardrobe malfunction" in which a busty woman appears before a censorship board and a strap breaks on her skimpy top.The spot was so racy that Fox yanked a second airing scheduled for later in the game. The other fallout? The Super Bowl ad rolled out each year by GoDaddy, which registers Internet domain names, is now almost as eagerly awaited as the halftime show.Fox is charging about $3 million for 30 seconds of ad time this Sunday during Super Bowl XLV. So is the gamble worth it for companies?

"It's not a bet," GoDaddy founder Bob Parsons says, "if you know the outcome."

Online businesses in particular reap big benefits from pitching during the big game. Viewers see the ads, then rush to the Web to see uncut versions of the commercial or snag freebies — and they end up becoming paying customers.

So, we should be advertising or public relations are good and the repurposing service to our consumers to be impressed and happy with consume.

Case 3 : Mountain Dew Soft-drink band uses extreme sport to connect to Gen Y

First,companies are stressed out about marketing to Generation-Y, those born between 1982 and 1993. I'm sure you've heard about how sizable the Gen-Y demographic is: 80 million consumers and $200 billion in spending power. The consumers of Gen-Y clearly have and will continue to have an impact on every market, from online retail to the automotive industry.

However, depending on the wave of actresses.As a strategy to build brand awareness with consumers continued. As I was a presenter. Brands do not have to depend on any one person. It allows you to do this. Mass is the product which has a marketing budget is large enough.

So, identify the sponsor or the advertisers. As a result, the trust of consumers. Can provide consumers with the confidence and shows. This product is not propaganda.  Advertising to pay for advertising in the media, such as radio broadcasting. Radio, television, newspapers, magazines, journals, and so on, so they must have a budget. The advertising products or services as well.

#4 What are the common mistake in customer service.

In some cases, it might be helpful to ask the customer what she would like to see in terms of a solution to get an accurate idea of what the expectations are. Restaurants can take back a meal, airlines can change a ticket and computer stores can offer a replacement product. Once you know how to meet your customer’s expectations, see if there is anything you can do to exceed them. A free dessert, upgrade to first class or complementary software is often more than enough to let the customer know you are sorry for the mistake and are ready to go the extra mile to make him happy once again

So,  Customer service mistakes happen – it’s what you to about those mistakes that makes the difference for a customer. With a little service finesse, you can transform that mistake into an opportunity to transform an irritated customer into a loyal and happy patron.

This is the top 10 of common mistake that we often encounter it.

1.Taking the customer for granted. I've noticed it is common for the employee to forget the expected niceties: "Good morning," "How can I help you?" "Let me check for you," "Thank you," "We appreciate your business." Customers have come to expect these phrases, delivered sincerely, when they are purchasing something. A quick way to make customers go away is to take them for granted and stop showing you appreciate them.


2.Make sure it is clear to your staff that you expect them to show politeness and appreciation toward customers. Give them some leeway on how to express that, so they don't sound like robots. If they go a bit too far--"Hiya, dude!"-reel them in by telling them what you'd rather they say.


3.Using jargon; expecting the customer to understand your lingo.Even when the customers are highly trained professionals, they may not be familiar with your company's acronyms or buzz words. If your company deals with consumers, don't assume they understand industry talk. For example, when an insurance professional says "binder" she means something entirely different than the image the consumer conjures up, which is usually a vision of a three-ring binder!


4.Listen closely to what your people are saying. Or ask someone who doesn't know your business to call and talk to your people. Get them to tell you how they were treated and what words your people used that were confusing.


5. Speaking so fast that the customer has to ask the employee to repeat. When you hear a customer repeatedly asking your staff member to repeat himself, this is a sign he's speaking too quickly. When he slows down, he needs to make sure his tone won't be interpreted as condescending. The reason the customer is asking for the information again is not because she's dumb, she just may be unfamiliar with what your employee is saying, so may need it slowed down a bit.

6.Giving short, clipped answers. When staff say "Yes" instead of "Yes, let me look that up for you," or "Yes, we do have that in stock" it can come across as unfriendly and curt. Adding a few additional words to amplify the point conveys a friendly demeanor.

7.When you hear your employees giving short answers, pull them aside afterwards and help them understand how clipped answers can be interpreted negatively by customers. Suggest she add a few more words to her answers to show she's friendly and interested in making the customer feel appreciated.

8.Not being proactive when a problem arises. When a customer initiates a call about a problem, he's even more angry when he finds out your company knew about the problem, but didn't notify him immediately. Train your people to call customers as soon as they're aware of a problem. It is not always a pleasant call to make, but it is more pleasant than when the customer calls first.

9. Not appearing like they care about the customer's complaint. Often customer contact staff don't show that they care about a customer's concern, or may even get defensive when a customer complains. Perhaps it's a common complaint, so they've become callused because they've heard it so often. Or perhaps there's nothing they can do about this issue. If they would even act like they cared many problems would be resolved quicker, and the customer would feel that your business was concerned about their issue.

10. Being pre-occupied with other tasks (talking with co-workers, paperwork, stocking shelves). Train your staff to notice what's going on around them. Teach them to look up from what their doing often, and approach customers who may look puzzled or lost. This not only increases the customer's impression of your service, it cuts down on any shop lifting.

#3 My Life In Ruins

My Life in Ruins is a Greek American woman stuck in Greece. She applied to be a professor at Athens University, but lost her job because of cutbacks. As a result, she is working as a tour guide. She stresses the fact that many people tell her that she’s lost her.

So,she work explain the landmark of Greece without the tourists to relax that bring tourists do not want to go back to her tour which different from Nico's tour guides from the same company as her and Nico working fun , relaxed ,  and friendly with tourists.

Finally,this movie make enjoys being a tour guide and want to continue this job and get my thinking the guide is not as easy as my think.It must be patient with emotion of tourist and must relax , enjoy with job.

#2 Destination Thailand at Ko Si Chang

Ko Si Chang, a famous place to stay; Ko Si Chang is a famous resort for hundreds of years until now. Natural beauty is different from other attractions. The atmosphere is peaceful. Fresh air and scenic attractions. Ko Si Chang, a local historian who has applied for a place at the residence of His Majesty the third King Rama 4, 5 and 6, which are evidence of the reign of King Rama 5 and many of the title he ordered. To the court to be the first on the island. To a royal residence in the summer and I called the court Jutha Tuch. The name of his son that was born on the island of Ko Si Si Chang is a big as a district of Manila. Over approximately 12 kilometers away from the coast and the island of Ko Si Chang are with the family at least eight major islands are Ko Thao Island, bats her eyes, thousand island, the largest island, Koh Kham, Koh Kham Noi, Koh Prong Interview Pan dispatches. And Long Island florist. All international shipments are free to travel and is the local atmosphere.

Attractions on Ko Si Chang.

1. Prajuthathuchcharatchathan

The major tourist attractions of Ko Si Chang built in the reign of the fifth as a summer residence. The building of the palace, pavilion, pool, garden, flowers, streams, springs, caves and cliffs within the state. The magnificent landscape adorned by the palace park.

2. Sarnjaophor  Ko yai

Ko Si Chang is the sacred respect. The architecture combines with China and Thailand.

3. Monthan proypraputthabat

Situated high on a hilltop shrine with him. The point of the surrounding sea.

4. Chong kao krad

5. Lham Maha Vajiravudh.

Fishing are popular because there are so many rocks as the source address. Resident fish species.

6. Beach thum kao pang

The beach is wide. Clean and beautiful. With sand. Clear waters ideal for swimming.

7. Lham Chakkraphong.

The sunset was beautiful

Getting on Si Chang.

Attractions on Ko Si Chang is far too moderate. Traveler will rental motorcycle Sky Lab (seats 3-4 people) $ 250 per day and motorcycle depending visiting attractions.

MoreInformation:   http://www.kosichang.com/GettingToSiracha.html

Blogs-A great marketing opportunity-To cheat

BLOGS is website for writing the story of the day to communicate their views, experiences, thoughts, knowledge and information about the author is a Blogger do this especially with such a blog on the Web. And because of the sincerity and freedom to communicate ideas. Most of which are in One characteristic of the person. An indication of the identity of the author as well. It is a medium rise blocks in the country.

Such,Blog about knowledge management. Block the development of early childhood learning. Blogging for Business E-Commerce, etc. to create a great blog like this. And writing on a regular basis. Blogs will be interesting to many readers.
However, each author will have knowledge and skills in a variety of areas. To bring all the knowledge to write a single block may make it possible to distinguish with great difficulty. The essence of knowledge is hard to find. And it may be difficult for the reader to keep track of this.
Thus, for a single person. The ability of the system to create blogs more than one blog. To meet different objectives. It is a function of interest, which GotoKnow.org for Multi-blog featured in this clearly.

The Internet : Does it mean the death of television advertising.

Internet is connecting a computer to any other computer anywhere in the world.

So, people can get the information quickly by searching for information media such as the Internet reading the newspaper over the internet,Listening radio and watch TV., etc.

Finally,Blame the Internet. There are a variety of styles. As a source of data loss, data is not correct, the source declared illegal trading, prostitution. Collection and distribution of computer viruses different. Because the Internet is not a free system, making it difficult to control the action.

2012 Trip - Phuket

A visit to Phuket is incomplete without visiting their beach-Patong Beach

Watching the famous sunset from Promthep Cape 

                                                  

 Fellow swimmers at Kata Beach

         Phuket is a provincial tropical paradise. From the beautiful lagoon where Leonardo Di Caprio starred in ‘The Beach’, to the striking sunsets, palm strewn beaches and extraordinarily clear waters, Phuket is an anti-thesis to Bangkok’s insanity: calm, eye-catching, and quite incredibly difficult to leave.Turquoise water, cocktails and green curries in beachfront restaurants are all well and good, but head deep inland and Phuket offers plenty more: lush, near-untouched rainforests, aging rubber plantations and seafood festivals, yacht racing and rural Muslim temples. There are waterfalls to swim in, the mammoth Buddha statue that features on most of Phuket’s tourist literature to explore (invariably alongside a beach sunset), and the tiny river-side villages that make you feel like you’re the first foreign ever to stopover. Phuket is by far Thailand’s most pricey and least backpacker-focused travel destination, but that doesn’t mean there’s any shortage of off-the-beaten-track escapes, which even incorporate some stunning volunteer travel experiences. Back in the island’s towns, even Phuket’s tuk-tuks have gone up market, red and high-powered next the rest of the countries shambolic, paper-roofed version. Sometimes you’ll find yourself disappointed that such an idyllic destination has become home to such a spate of landscape-spoiling luxury, but then you’ll stare out to sea, enjoy a cocktail in your infinity pool, and wonder why the rest of the world can’t be like this. If you’re here for the swanky resort or to bum around on a white-sand beach slurping thrift store spirits, Phuket engraves itself on your soul. Don’t forget your goggles, as the underwater scenery’s every bit as spectacular as what you’ll find above the meniscus. On the contrary Phuket is also considered the sleaziest place in Thailand with its hundreds of massage parlors and tailors constantly interrupting any relaxation you may have had. To really enjoy Phuket you MUST get a swanky hotel, avoid the locals and the main beach. Back in the island’s towns, even Phuket’s tuk-tuks have gone up market, red and high-powered next the rest of the countries shambolic, paper-roofed version. Sometimes you’ll find yourself disappointed that such an idyllic destination has become home to such a spate of landscape-spoiling luxury, but then you’ll stare out to sea, enjoy a cocktail in your infinity pool, and wonder why the rest of the world can’t be like this. If you’re here for the swanky resorts or to bum around on a white-sand beach slurping thrift store spirits, Phuket engraves itself on your soul. Don’t forget your goggles, as the underwater scenery’s every bit as spectacular as what you’ll find above the meniscus. On the contrary Phuket is also considered the sleaziest place in Thailand with its hundreds of massage parlors and tailors constantly interrupting any relaxation you may have had. To really enjoy Phuket you MUST get a swanky hotel, avoid the locals and the main beach.Back in the island’s towns, even Phuket’s tuk-tuks have gone up market, red and high-powered next the rest of the countries shambolic, paper-roofed version. Sometimes you’ll find yourself disappointed that such an idyllic destination has become home to such a spate of landscape-spoiling luxury, but then you’ll stare out to sea, enjoy a cocktail in your infinity pool, and wonder why the rest of the world can’t be like this. If you’re here for the swanky resorts or to bum around on a white-sand beach slurping thrift store spirits, Phuket engraves itself on your soul. Don’t forget your goggles, as the underwater scenery’s every bit as spectacular as what you’ll find above the meniscus. On the contrary Phuket is also considered the sleaziest place in Thailand with its hundreds of massage parlors and tailors constantly interrupting any relaxation you may have had. To really enjoy Phuket you MUST get a swanky hotel, avoid the locals and the main beach.Back in the island’s towns, even Phuket’s tuk-tuks have gone up market, red and high-powered next the rest of the countries shambolic, paper-roofed version. Sometimes you’ll find yourself disappointed that such an idyllic destination has become home to such a spate of landscape-spoiling luxury, but then you’ll stare out to sea, enjoy a cocktail in your infinity pool, and wonder why the rest of the world can’t be like this. If you’re here for the swanky resorts or to bum around on a white-sand beach slurping thrift store spirits, Phuket engraves itself on your soul. Don’t forget your goggles, as the underwater scenery’s every bit as spectacular as what you’ll find above the meniscus. On the contrary Phuket is also considered the sleaziest place in Thailand with its hundreds of massage parlors and tailors constantly interrupting any relaxation you may have had. To really enjoy Phuket you MUST get a swanky hotel, avoid the locals and the main beach.Back in the island’s towns, even Phuket’s tuk-tuks have gone up market, red and high-powered next the rest of the countries shambolic, paper-roofed version. Sometimes you’ll find yourself disappointed that such an idyllic destination has become home to such a spate of landscape-spoiling luxury, but then you’ll stare out to sea, enjoy a cocktail in your infinity pool, and wonder why the rest of the world can’t be like this. If you’re here for the swanky resort or to bum around on a white-sand beach slurping thrift store spirits, Phuket engraves itself on your soul. Don’t forget your goggles, as the underwater scenery’s every bit as spectacular as what you’ll find above the meniscus. On the contrary Phuket is also considered the sleaziest place in Thailand with its hundreds of massage parlors and tailors constantly interrupting any relaxation you may have had. To really enjoy Phuket you MUST get a swanky hotel, avoid the locals and the main beach.

                            

Public Relations and Corporate Social Responsibility

The current wave of awareness about CSR (Corporate Social Responsibility) or Business for Social Responsibility has been more attention. Businesses, consumers and the general public. All parties that have an impact on the society. Corporate Social Responsibility is a social policy that are called for the need to recognize the importance of environmental and community sustainability. But in some ways to the organization that is socially responsible. Form a strategy to buy consumers by PR or advertising. To create a positive image of the organization. Like to donate money or goods, rather than to understand the essence. Community needs and sustainable development. Some operators do not know the guidelines to show social responsibility. In fact, that is how. And activities should be carried out, however, that corporate social responsibility has grown to the society or the social and business balance.currently, the social responsibility of a business (Corporate Social Responsibility: CSR) has been raised as to the agenda. No less important than business. The goal of the  towards profit and wealth for shareholders or owners. Guidelines for social responsibility. The social responsibility goals. Peak at the dedication of the highest in the business leads. Sustainable development. The initiation efficiency and social responsibility. Their effectiveness. Important to establish a baseline prior knowledge. Understanding of CSR is to be matched. In particular, the scope of CSR is generally understood to raiders. Many of the activities that the CSR. Business is to serve the society. (It is with the forced or voluntary. ) in the form of CSR. (CSR-after-process) without it. associated with operating the business. In fact. Responsibility Process (CSR-in-process), or in business is important. More social activities, which most often is a waste Event .Responsibility in this process. Involving all stakeholders. Customers business partners in a supply chain environment (business to upstream) and Line values ​​(lean upstream downstream) is not only a social and environmental. Outer one.       But, Practice of public relations. I build and maintain. Relationship between organizations and stakeholders affect the success and failure for an organization should understand the concept of public relations and communications between the parties. The basic concept is that it allows.Public relations to understand the role and function of communications have improved. Relationships that are basically two types of Communal. relationships and Exchange relationship when the relationship is already developed. The result will be more of a relationship can be measured by  trust ,  joint control , satisfaction, and responsibly. That these results will continue to be maintained and sustained. The strategy to maintain the relationship, which includes (1) a positive interaction (2) self-disclosure (3) make believe. It (4) social networks (5) the shared responsibility, and (6) access, so performance is not publicity. News just released to the public only. But the important thing is to make a strong and lasting. Manage the relationship itself.                                          Therefore, Behavior of consumers. This is not because the people that buy your product or service. Focus on the most convenient way to shop. The second is to promote and sell a variety of products that are only a minority. Media exposure, public relations activities, corporate social responsibility, social responsibility and expectations that affect behavior are considered. On the social responsibility side is 6. The promotion of social issues,  Marketing is concerned with social issues, Marketing to. Social organization. , Match the donation. The volunteer community. And business practices. To social responsibility. The results showed that the behavior of the service.The promotion of social issues. Expectations for social responsibility in relation to the purchase of the service. Showed that people who buy the product. At different times. Recognizes and respects the importance of social responsibility. Finally, the present work was conducted in conjunction with public relations issues. Importance such as public relations and social responsibility, which it carries. In conjunction with the PR. These issues effectively. It requires an understanding of the essence of public relations, that is. Building relationships with people who are important to the target organization. Because CSR activities that can seriously reduce conflict (Minimize.Conflict) between the Company and the various stakeholders and to have a reason. Businesses can focus on creating the most profitable (Maximize Profit).Without any interruption. Income or wealth that the shareholders are legitimacy because it does not cover the loss or leaving the problem behind other stakeholders.