วันพุธที่ 26 ธันวาคม พ.ศ. 2555

Case 3 : Mountain Dew Soft-drink band uses extreme sport to connect to Gen Y


First,companies are stressed out about marketing to Generation-Y, those born between 1982 and 1993. I'm sure you've heard about how sizable the Gen-Y demographic is: 80 million consumers and $200 billion in spending power. The consumers of Gen-Y clearly have and will continue to have an impact on every market, from online retail to the automotive industry.


However, depending on the wave of actresses.As a strategy to build brand awareness with consumers continued. As I was a presenter. Brands do not have to depend on any one person. It allows you to do this. Mass is the product which has a marketing budget is large enough.
So, identify the sponsor or the advertisers. As a result, the trust of consumers. Can provide consumers with the confidence and shows. This product is not propaganda.  Advertising to pay for advertising in the media, such as radio broadcasting. Radio, television, newspapers, magazines, journals, and so on, so they must have a budget. The advertising products or services as well.




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